This video from Atlassian was shared internally at VMware a couple of weeks ago, and my initial comment was that minus the few references to their company specifically, this video was a great representation of the role of Technical Account Managers, generally.

I was apparently not the only one who thought this, a little while later a posting appeared from their corporate account on LinkedIn with positive comments from representatives of:

  • VMware
  • Zscaler
  • LivePerson
  • Adobe
  • Five9
  • Citrix
  • Nutanix
  • Symantec
  • Microsoft

Plus a half dozen or so other places I'd never even heard of. If you can get that many representatives of different places to agree you're probably onto something.

Kudos to Atlassian.

Universal TAM